{"id":4172,"date":"2025-02-18T12:42:58","date_gmt":"2025-02-18T10:42:58","guid":{"rendered":"https:\/\/dexville.be\/case\/union-syndicale-website\/"},"modified":"2026-03-23T16:53:28","modified_gmt":"2026-03-23T14:53:28","slug":"union-syndicale-website","status":"publish","type":"case","link":"https:\/\/dexville.be\/fr\/case\/union-syndicale-website\/","title":{"rendered":"Union Syndicale"},"content":{"rendered":"<section class=\"l-section wpb_row height_auto\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-separator size_large\"><\/div><nav class=\"g-breadcrumbs us_custom_126d7f05 has_text_color separator_icon align_none\" itemscope itemtype=\"http:\/\/schema.org\/BreadcrumbList\"><div class=\"g-breadcrumbs-item\" itemscope itemprop=\"itemListElement\" itemtype=\"http:\/\/schema.org\/ListItem\"><a itemprop=\"item\" href=\"https:\/\/dexville.be\/fr\/\"><span itemprop=\"name\">Accueil<\/span><\/a><meta itemprop=\"position\" content=\"1\"\/><\/div><div class=\"g-breadcrumbs-separator\"><i class=\"far fa-angle-right\"><\/i><\/div><div class=\"g-breadcrumbs-item\">Pages<\/div><\/nav><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row pagetitle height_large\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_middle type_default stacking_default\"><div class=\"vc_col-sm-12 vc_col-lg-12 vc_col-md-12 vc_col-xs-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>Union Syndicale<\/h1>\n<h2>Un site web en deux parties offrant aux membres et aux non-membres une exp\u00e9rience utilisateur id\u00e9ale.<\/h2>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_e465c5ac height_auto with_video\"><div id=\"us_bg_video_lbc2\" class=\"l-section-video\"><script id=\"us_bg_video_lbc2-script\">!function(w){var node = document.getElementById( 'us_bg_video_lbc2' );if ( w.innerWidth <= 600 ) { node.remove() }}(window);<\/script><style>@media(max-width:600px){#us_bg_video_lbc2{display:none!important}}<\/style><video  autoplay loop muted playsinline preload=\"auto\" tabindex=\"-1\"><source type=\"video\/mp4\" src=\"https:\/\/dexville.be\/wp-content\/uploads\/2025\/02\/USF-Website-Video-1920x1080_compressed.mp4\" \/><\/video><\/div><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_boxes stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner us_custom_06c796b3\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3>En tant qu&rsquo;organisation syndicale m\u00e8re, l&rsquo;USF repr\u00e9sente les int\u00e9r\u00eats et les droits des fonctionnaires et des employ\u00e9s des institutions de l&rsquo;Union europ\u00e9enne. Avec plus de 20 organisations et des milliers de membres au niveau international, l&rsquo;USF s&rsquo;engage \u00e0 am\u00e9liorer les conditions de travail, la protection sociale et \u00e0 promouvoir l&rsquo;\u00e9galit\u00e9 sur le march\u00e9 du travail europ\u00e9en.<\/h3>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_auto\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_boxes stacking_default\"><div class=\"vc_col-sm-8 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column us_custom_91f318b0 has_text_color\"><div class=\"wpb_wrapper\"><h4>Apr\u00e8s avoir men\u00e9 \u00e0 bien plusieurs projets, l&rsquo;USF nous a confi\u00e9 la t\u00e2che de refondre enti\u00e8rement son site web. Notre objectif ? Am\u00e9liorer la convivialit\u00e9 tout en pr\u00e9sentant la grande quantit\u00e9 d&rsquo;informations aux visiteurs de mani\u00e8re claire et efficace.<\/h4>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image has_ratio align_center\"><div class=\"w-image-h\"><div style=\"padding-bottom:43.75%\"><\/div><img decoding=\"async\" width=\"1638\" height=\"700\" src=\"https:\/\/dexville.be\/wp-content\/uploads\/2025\/02\/USF-case-website-1.jpg\" class=\"attachment-full size-full\" alt=\"Dexville Case Union Syndicale Bruxelles Website responsive mobile\" loading=\"lazy\" title=\"\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Une structure en deux parties pour une exp\u00e9rience utilisateur fluide<\/strong><\/p>\n<p>Au cours d&rsquo;un atelier, nous avons cartographi\u00e9 les besoins et les attentes des diff\u00e9rents visiteurs. Nous avons distingu\u00e9 deux groupes cibles principaux, chacun n\u00e9cessitant un flux d&rsquo;utilisateurs personnalis\u00e9 : les membres et les non-membres. \u00c0 partir de ces informations, nos experts ont \u00e9labor\u00e9 la structure id\u00e9ale du site, qui guide les deux groupes vers le bon contenu d\u00e8s le d\u00e9part.<\/p>\n<p><strong>Un site web, deux exp\u00e9riences<\/strong><\/p>\n<p>Un membre de l&rsquo;USF qui visite le site web recherche g\u00e9n\u00e9ralement des informations diff\u00e9rentes de celles d&rsquo;un nouveau membre. Alors que le flux destin\u00e9 aux non-membres met l&rsquo;accent sur les avantages de l&rsquo;adh\u00e9sion et pr\u00e9sente l&rsquo;USF en tant qu&rsquo;organisation, le flux destin\u00e9 aux membres se concentre davantage sur les nouveaux \u00e9v\u00e9nements, les publications et les autres engagements. Une barre de d\u00e9filement accrocheuse en haut de la page permet aux visiteurs du site web de passer facilement d&rsquo;un flux \u00e0 l&rsquo;autre. Ainsi, l&rsquo;interface et l&rsquo;information ad\u00e9quates sont toujours visibles en un clic.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3>Gr\u00e2ce \u00e0 une structure de site en deux parties, nous garantissons une exp\u00e9rience utilisateur optimale \u00e0 chaque visiteur du site.<\/h3>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_auto\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_boxes stacking_default\"><div class=\"vc_col-sm-1 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-10 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-video align_center ratio_16x9 with_overlay\" style=\"background-image:url(https:\/\/dexville.be\/wp-content\/uploads\/2025\/02\/USF-case-website-mockup-1920x1080-1.jpg);\" onclick=\"return {&quot;player_html&quot;:&quot;&lt;video  preload=\\&quot;none\\&quot; playsinline controls&gt;&lt;source type=\\&quot;video\\\/mp4\\&quot; src=\\&quot;https:\\\/\\\/dexville.be\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/USF-case-website-mockup-1920x1080-c.mp4\\&quot; \\\/&gt;&lt;\\\/video&gt;&quot;}\"><button class=\"w-video-play\" type=\"button\" aria-label=\"Lecture\"><span class=\"w-video-play-icon\" style=\"font-size:1.5rem;background:rgba(0,0,0,0.5);color:#ffffff\"><\/span><\/button><div class=\"w-video-h\"><video  preload=\"none\" playsinline controls><source type=\"video\/mp4\" src=\"https:\/\/dexville.be\/wp-content\/uploads\/2025\/02\/USF-case-website-mockup-1920x1080-c.mp4\" \/><\/video><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-1 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>L&rsquo;efficacit\u00e9 sur le site , mais aussi derri\u00e8re l\u2019\u00e9cran<\/strong><\/p>\n<p>Des automatisations intelligentes par le biais de Custom post types (<a href=\"https:\/\/kinsta.com\/blog\/wordpress-custom-post-types\/\" target=\"_blank\" rel=\"noopener\">CPT<\/a>) rendent la gestion du contenu du site web plus facile et plus efficace. Le contenu actuel, tel que les articles du magazine semestriel Agora, la lettre d&rsquo;information, les blogs, etc. peuvent \u00eatre ajout\u00e9s rapidement et facilement au site web.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_auto\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_boxes stacking_default\"><div class=\"vc_col-sm-1 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-10 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/dexville.be\/wp-content\/uploads\/2025\/02\/USF-case-website-3-1024x576.jpg\" class=\"attachment-large size-large\" alt=\"Dexville Case Union Syndicale Bruxelles Online en offline brochure ontwerpen en uitwerken\" loading=\"lazy\" srcset=\"https:\/\/dexville.be\/wp-content\/uploads\/2025\/02\/USF-case-website-3-1024x576.jpg 1024w, https:\/\/dexville.be\/wp-content\/uploads\/2025\/02\/USF-case-website-3-300x169.jpg 300w, https:\/\/dexville.be\/wp-content\/uploads\/2025\/02\/USF-case-website-3.jpg 1244w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" title=\"\"><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-1 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Du papier au num\u00e9rique<\/strong><\/p>\n<p>Jusqu&rsquo;\u00e0 pr\u00e9sent, toute personne souhaitant devenir membre de l&rsquo;USF devait imprimer un document, le remplir, le scanner et l&rsquo;envoyer par courrier ou par la poste. Bref, un processus long et fastidieux qui ne pouvait que nuire \u00e0 l&rsquo;efficacit\u00e9 du recrutement des membres. Ce qu&rsquo;il fallait, c&rsquo;\u00e9tait un outil num\u00e9rique intuitif qui recueille les informations n\u00e9cessaires et les pr\u00e9sente de mani\u00e8re claire. Gr\u00e2ce \u00e0 un formulaire avanc\u00e9, les membres peuvent d\u00e9sormais compl\u00e9ter et g\u00e9rer leur adh\u00e9sion de mani\u00e8re enti\u00e8rement num\u00e9rique. Les options de paiement automatique et le traitement des donn\u00e9es en temps r\u00e9el rendent le processus d&rsquo;adh\u00e9sion rapide et sans effort.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3>Le processus num\u00e9ris\u00e9 a consid\u00e9rablement r\u00e9duit le temps de traitement des nouvelles demandes et a remarquablement contribu\u00e9 \u00e0 l&rsquo;augmentation du nombre de nouveaux membres.<\/h3>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_auto\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_boxes stacking_default\"><div class=\"vc_col-sm-1 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-10 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/dexville.be\/wp-content\/uploads\/2025\/02\/USF-case-website-4-1024x576.jpg\" class=\"attachment-large size-large\" alt=\"Dexville Case Union Syndicale Bruxelles Website Wordpress\" loading=\"lazy\" srcset=\"https:\/\/dexville.be\/wp-content\/uploads\/2025\/02\/USF-case-website-4-1024x576.jpg 1024w, https:\/\/dexville.be\/wp-content\/uploads\/2025\/02\/USF-case-website-4-300x169.jpg 300w, https:\/\/dexville.be\/wp-content\/uploads\/2025\/02\/USF-case-website-4.jpg 1244w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" title=\"\"><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-1 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Un design fort compl\u00e8te le tableau<\/strong><\/p>\n<p>Outre le contenu, le design joue un r\u00f4le crucial dans l&rsquo;exp\u00e9rience de l&rsquo;utilisateur. Le design moderne d\u00e9gage une impression de professionnalisme sans \u00eatre ennuyeux. Gr\u00e2ce \u00e0 une navigation intuitive et \u00e0 des touches de couleur bien pens\u00e9s, vous pouvez facilement trouver les informations dont vous avez besoin. Nos experts web passionn\u00e9s ont veill\u00e9 \u00e0 obtenir un r\u00e9sultat responsive id\u00e9al, afin que les visiteurs puissent profiter d&rsquo;une exp\u00e9rience optimale sur ordinateur, tablette et smartphone.<\/p>\n<p><strong>Poursuivre la croissance num\u00e9rique<\/strong><\/p>\n<p>Le lancement du nouveau site web n&rsquo;\u00e9tait qu&rsquo;un d\u00e9but. Avec le magazine Agora num\u00e9ris\u00e9, l&rsquo;USF a atteint une nouvelle g\u00e9n\u00e9ration de membres. Notre \u00e9quipe cr\u00e9ative a \u00e9galement produit une s\u00e9rie de vid\u00e9os de campagne percutantes qui ont contribu\u00e9 \u00e0 la belle victoire \u00e9lectorale de l&rsquo;USF et \u00e0 l&rsquo;augmentation du nombre de ses membres. <a href=\"https:\/\/dexville.be\/fr\/case\/union-syndicale\/\">Cliquez ici<\/a> pour en savoir plus sur ce cas.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_fe7bb9da height_auto with_img\"><div class=\"l-section-img\" role=\"img\" aria-label=\"Dexville Case Union Syndicale Bruxelles Website Digitale marketing\" data-img-width=\"1920\" data-img-height=\"700\" style=\"background-image: url(https:\/\/dexville.be\/wp-content\/uploads\/2025\/02\/USF-case-website-5.jpg);background-repeat: no-repeat;\"><\/div><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_623ba360 sidebysidetext height_large\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column us_custom_6df4bc3a has_text_color\"><div class=\"wpb_wrapper\"><h4>RESULTATS<\/h4>\n<h2>Le nouveau site web de l&rsquo;USF donne des r\u00e9sultats imm\u00e9diats. Gr\u00e2ce \u00e0 un processus d&rsquo;adh\u00e9sion enti\u00e8rement num\u00e9ris\u00e9, la paperasserie administrative appartient au pass\u00e9. Gr\u00e2ce \u00e0 un flux d&rsquo;utilisateurs en deux flows, les visiteurs trouvent facilement le contenu qui leur convient. Une situation 3 fois gagnante pour les membres, l&rsquo;USF et DexVille.<\/h2>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_2\" href=\"https:\/\/dexville.be\/fr\/lets-talk\/\"><span class=\"w-btn-label\">Contactez-nous<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false},"class_list":["post-4172","case","type-case","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/dexville.be\/fr\/wp-json\/wp\/v2\/case\/4172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dexville.be\/fr\/wp-json\/wp\/v2\/case"}],"about":[{"href":"https:\/\/dexville.be\/fr\/wp-json\/wp\/v2\/types\/case"}],"wp:attachment":[{"href":"https:\/\/dexville.be\/fr\/wp-json\/wp\/v2\/media?parent=4172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}