{"id":2847,"date":"2021-03-12T15:18:04","date_gmt":"2021-03-12T13:18:04","guid":{"rendered":"https:\/\/dexville.be\/case\/lazeroms\/"},"modified":"2024-02-22T16:29:40","modified_gmt":"2024-02-22T14:29:40","slug":"lazeroms","status":"publish","type":"case","link":"https:\/\/dexville.be\/fr\/case\/lazeroms\/","title":{"rendered":"Lazeroms"},"content":{"rendered":"<section class=\"l-section wpb_row height_auto\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-separator size_large\"><\/div><nav class=\"g-breadcrumbs us_custom_126d7f05 has_text_color separator_icon align_none\" itemscope itemtype=\"http:\/\/schema.org\/BreadcrumbList\"><div class=\"g-breadcrumbs-item\" itemscope itemprop=\"itemListElement\" itemtype=\"http:\/\/schema.org\/ListItem\"><a itemprop=\"item\" href=\"https:\/\/dexville.be\/fr\/\"><span itemprop=\"name\">Accueil<\/span><\/a><meta itemprop=\"position\" content=\"1\"\/><\/div><div class=\"g-breadcrumbs-separator\"><i class=\"far fa-angle-right\"><\/i><\/div><div class=\"g-breadcrumbs-item\">Pages<\/div><\/nav><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row pagetitle height_large\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_middle type_default stacking_default\"><div class=\"vc_col-sm-12 vc_col-lg-12 vc_col-md-12 vc_col-xs-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h1>Lazeroms<\/h1>\n<h2>Un nouveau site web comme base d&rsquo;une nouvelle strat\u00e9gie de communication num\u00e9rique. La partie \u00e9merg\u00e9e de l&rsquo;iceberg ? La r\u00e9servation en ligne et le marketing automatis\u00e9 par e-mail.<\/h2>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_fe7bb9da height_auto with_img with_video\"><div class=\"l-section-img\" role=\"img\" aria-label=\"DexVille Cases Lazeroms Riooldienst Website Afspraakmodule conversie website wordpress\" data-img-width=\"1800\" data-img-height=\"1008\" style=\"background-image: url(https:\/\/dexville.be\/wp-content\/uploads\/2021\/03\/DexVille-Cases-Lazeroms-Website-Afspraakmodule-6.jpg);background-repeat: no-repeat;\"><\/div><div id=\"us_bg_video_mbee\" class=\"l-section-video\"><script id=\"us_bg_video_mbee-script\">!function(w){var node = document.getElementById( 'us_bg_video_mbee' );if ( w.innerWidth <= 767 ) { node.remove() }}(window);<\/script><style>@media(max-width:767px){#us_bg_video_mbee{display:none!important}}<\/style><video  autoplay loop muted playsinline preload=\"auto\" tabindex=\"-1\"><source type=\"video\/mp4\" src=\"https:\/\/dexville.be\/wp-content\/uploads\/2024\/01\/Lazeroms_gif_1920x1080_1_1.mp4\" \/><\/video><\/div><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_boxes stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner us_custom_06c796b3\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3>Depuis des ann\u00e9es, Lazeroms est une valeur s\u00fbre pour les travaux de d\u00e9bouchage et de nettoyage dans la r\u00e9gion de Malines, Louvain et Anvers.<\/h3>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_auto\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_boxes stacking_default\"><div class=\"vc_col-sm-8 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column us_custom_91f318b0 has_text_color\"><div class=\"wpb_wrapper\"><h4>Lazeroms est un client de DexVille depuis des ann\u00e9es pour ses campagnes digitales. L&rsquo;objectif ? Obtenir des prospects de qualit\u00e9 gr\u00e2ce au marketing en ligne. Lors des rapports mensuels des campagnes existantes, l&rsquo;\u00e9quipe de marketeurs de DexVille analyse toujours les annonces en cours et recherche de mani\u00e8re proactive de nouvelles opportunit\u00e9s ainsi que des possibilit\u00e9s inexploit\u00e9es.<\/h4>\n<h4>Nos experts num\u00e9riques se sont mis au travail pour r\u00e9pondre \u00e0 la demande de pouvoir demander, planifier et suivre des rendez-vous plus facilement. Une nouvelle strat\u00e9gie de communication num\u00e9rique avec un site web professionnel, un module de r\u00e9servation en ligne et un bon de r\u00e9duction num\u00e9rique ont \u00e9t\u00e9 mis en place.<\/h4>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image has_ratio align_center\"><div class=\"w-image-h\"><div style=\"padding-bottom:43.75%\"><\/div><img decoding=\"async\" width=\"1024\" height=\"437\" src=\"https:\/\/dexville.be\/wp-content\/uploads\/2023\/10\/DexVille-Cases-Lazeroms-Website-Afspraakmodule-2-1024x437.jpg\" class=\"attachment-large size-large\" alt=\"Dexville Marketing Case Lazeroms Rioolreiniging Website afspraakmodule wordpress mailing\" loading=\"lazy\" title=\"\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>C\u2019est simple comme \u00ab\u202fBonjour\u202f\u00bb <\/strong><\/p>\n<p>Avant de commencer la structure du site, la recherche habituelle de mots-cl\u00e9s a \u00e9t\u00e9 effectu\u00e9e. Il s&rsquo;agissait de d\u00e9terminer le nombre de pages ad\u00e9quat et le classement optimal dans les moteurs de recherche tels que Google et Bing. C&rsquo;est sur cette base que la navigation et, plus tard, le reste du site ont \u00e9t\u00e9 con\u00e7us. La combinaison d&rsquo;une bonne exp\u00e9rience utilisateur et d&rsquo;une interface optimale !<\/p>\n<p>Sur la base du design, nos experts ont r\u00e9dig\u00e9 un texte optimis\u00e9 pour le r\u00e9f\u00e9rencement qui a s\u00e9duit le public cible. Un photographe a \u00e9galement \u00e9t\u00e9 envoy\u00e9 sur place pour immortaliser l&rsquo;approche professionnelle de Lazeroms.<\/p>\n<p>Gr\u00e2ce au module de rendez-vous avanc\u00e9, lorsque le visiteur saisit un code postal, il re\u00e7oit imm\u00e9diatement un devis pour sa demande, puis la possibilit\u00e9 de prendre rendez-vous. Tout se passe donc facilement et rapidement. <\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3>Dans le back-end du site web, lorsqu&rsquo;un rendez-vous est pris, le camion ad\u00e9quat est assign\u00e9 et la disponibilit\u00e9 est v\u00e9rifi\u00e9e chaque jour. Cela permet \u00e0 Lazeroms d&rsquo;\u00e9conomiser beaucoup de temps qui serait perdu en communication et en planification.<\/h3>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_auto\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_boxes stacking_default\"><div class=\"vc_col-sm-1 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-10 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/dexville.be\/wp-content\/uploads\/2023\/10\/DexVille-Cases-Lazeroms-Website-Afspraakmodule-3-1024x576.jpg\" class=\"attachment-large size-large\" alt=\"Dexville Marketing Case Lazeroms Rioolreiniging fotoshoot\" loading=\"lazy\" srcset=\"https:\/\/dexville.be\/wp-content\/uploads\/2023\/10\/DexVille-Cases-Lazeroms-Website-Afspraakmodule-3-1024x576.jpg 1024w, https:\/\/dexville.be\/wp-content\/uploads\/2023\/10\/DexVille-Cases-Lazeroms-Website-Afspraakmodule-3-300x169.jpg 300w, https:\/\/dexville.be\/wp-content\/uploads\/2023\/10\/DexVille-Cases-Lazeroms-Website-Afspraakmodule-3.jpg 1244w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" title=\"\"><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-1 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>E-mail Marketing super fluide <\/strong><\/p>\n<p>Gr\u00e2ce au module de rendez-vous et au bon de r\u00e9duction num\u00e9rique, nous n&rsquo;avons pas seulement g\u00e9n\u00e9rer un grand nombre de prospects. Une v\u00e9ritable base de donn\u00e9es de contacts a \u00e9galement \u00e9t\u00e9 constitu\u00e9e, collect\u00e9e dans MailChimp et utilis\u00e9e pour l&rsquo;automatisation du marketing.<\/p>\n<p>Le marketing par e-mail offre un large \u00e9ventail d&rsquo;options de contact avec les clients, ce que Lazeroms n&rsquo;h\u00e9site pas \u00e0 utiliser. Diff\u00e9rents courriels ont \u00e9t\u00e9 con\u00e7us : des rappels, des lettres d&rsquo;information et m\u00eame un mail d&rsquo;\u00e9valuation qui est envoy\u00e9 automatiquement apr\u00e8s le rendez-vous. Autant d&rsquo;\u00e9l\u00e9ments qui renforcent la notori\u00e9t\u00e9 de la marque Lazeroms. <\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_auto\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_boxes stacking_default\"><div class=\"vc_col-sm-1 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-10 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/dexville.be\/wp-content\/uploads\/2023\/10\/DexVille-Cases-Lazeroms-Website-Afspraakmodule-4-1024x576.jpg\" class=\"attachment-large size-large\" alt=\"Dexville Marketing Case Lazeroms Rioolreiniging fotoshoot\" loading=\"lazy\" srcset=\"https:\/\/dexville.be\/wp-content\/uploads\/2023\/10\/DexVille-Cases-Lazeroms-Website-Afspraakmodule-4-1024x576.jpg 1024w, https:\/\/dexville.be\/wp-content\/uploads\/2023\/10\/DexVille-Cases-Lazeroms-Website-Afspraakmodule-4-300x169.jpg 300w, https:\/\/dexville.be\/wp-content\/uploads\/2023\/10\/DexVille-Cases-Lazeroms-Website-Afspraakmodule-4.jpg 1244w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" title=\"\"><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-1 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h3>L&rsquo;automatisation du marketing est une strat\u00e9gie utile pour \u00e9viter que l&rsquo;int\u00e9r\u00eat de vos clients ne s&rsquo;estompe. Les moments de contact r\u00e9currents vous permettent de rester top-of-mind en tant que marque.<\/h3>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Une bonne base pour l&rsquo;avenir <\/strong><br \/>\nUn nouveau site web ne suffit pas pour attirer en permanence de nouveaux clients potentiels. La strat\u00e9gie est r\u00e9analys\u00e9e et adapt\u00e9e chaque ann\u00e9e pour rester \u00e0 jour. Le plan annuel consiste en un bon m\u00e9lange de canaux num\u00e9riques : SEA via Google Ads, Facebook ads et SEO.<\/p>\n<p>Les pages de localisation et les articles de blog garantissent le renouvellement constant du site web, ce qui se traduit par un trafic organique important. Ce contenu est \u00e9galement utilis\u00e9 de mani\u00e8re intelligente pour renforcer la pr\u00e9sence sur les m\u00e9dias sociaux et apporte une grande valeur ajout\u00e9e aux newsletters ! <\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-3 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_fe7bb9da height_auto with_img\"><div class=\"l-section-img\" role=\"img\" aria-label=\"Dexville Marketing Case Lazeroms Rioolreiniging Website afspraakmodule\" data-img-width=\"1920\" data-img-height=\"700\" style=\"background-image: url(https:\/\/dexville.be\/wp-content\/uploads\/2023\/10\/DexVille-Cases-Lazeroms-Website-Afspraakmodule-5.jpg);background-repeat: no-repeat;\"><\/div><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_623ba360 sidebysidetext height_large\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column us_custom_6df4bc3a has_text_color\"><div class=\"wpb_wrapper\"><h4>R\u00e9sultat<\/h4>\n<h2>Une v\u00e9ritable machine \u00e0 leads, avec un module de rendez-vous pratique, un blog int\u00e9ressant et un marketing par courriel bien pens\u00e9. \u00c0 cela s&rsquo;ajoute une strat\u00e9gie de communication qui est r\u00e9guli\u00e8rement \u00e9valu\u00e9e et adapt\u00e9e. Lazeroms reste ainsi en t\u00eate\u202f\u00ab\u202fon top-of-mind\u202f\u00bb.<\/h2>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"w-btn-wrapper align_none\"><a class=\"w-btn us-btn-style_2\" href=\"https:\/\/dexville.be\/fr\/lets-talk\/\"><span class=\"w-btn-label\">Contactez-nous<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false},"class_list":["post-2847","case","type-case","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/dexville.be\/fr\/wp-json\/wp\/v2\/case\/2847","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dexville.be\/fr\/wp-json\/wp\/v2\/case"}],"about":[{"href":"https:\/\/dexville.be\/fr\/wp-json\/wp\/v2\/types\/case"}],"wp:attachment":[{"href":"https:\/\/dexville.be\/fr\/wp-json\/wp\/v2\/media?parent=2847"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}